Trust bar
The Trust bar is a one-line strip of icons and short promises, like Free shipping or Easy returns. It gives shoppers a quick reason to keep browsing.
What it does
Section titled “What it does”Use it near the top of the home page, above the footer, or next to product grids — anywhere shoppers hesitate. Each item is one icon plus two lines of text you write yourself.
The bar displays your promises; it does not set them up. Free shipping, returns, and payment security are configured in your Shopify admin (shipping rates, refund policy, and so on) — make sure the bar matches what your store actually offers.
Add it to a page
Section titled “Add it to a page”- In Shopify admin, go to Online Store → Themes and click Edit theme. (Older admin versions label this button Customize.)
- Open the template where you want the section.
- Click Add section and choose Trust bar.
- The section is added with three Trust item blocks already in place — edit those instead of adding new ones first (see Set it up: quick start).
- Save.
Choose a style
Section titled “Choose a style”Three settings shape the look; there are no separate layouts to pick from:
| Setting | Default | Options | What it does |
|---|---|---|---|
| Background | Light | Light / Dark | Light shows white cards on the page background; Dark shows the strip on the theme’s dark footer color |
| Layout | Card | Card / Inline row | Card gives each promise its own small card; Inline row lines the promises up in one continuous row |
| Icon style | Plain icon | Plain icon / Tinted circle | Tinted circle puts each icon inside a soft pastel circle |
Set it up: quick start
Section titled “Set it up: quick start”- Add the section — it starts with three example items: “Free shipping / On orders over $49”, “100% Natural / Healthy & safe products”, and “Vet approved / Quality you can trust”.
- Click each Trust item block and set the Icon, Heading, and Text to a promise your store actually keeps. Replace all three, including the marketing claims — don’t leave an example promise on the page that you can’t stand behind.
- Delete an item you don’t need (select the block and use Remove block), or add another Trust item for each extra promise (three or four works best).
- Save and check the strip on the phone preview — the items share the width, so keep each text short.
Settings
Section titled “Settings”Section settings
Section titled “Section settings”See the table under Choose a style — Background, Layout, and Icon style are all the section settings there are.
Blocks
Section titled “Blocks”| Block | Limit | What it adds |
|---|---|---|
| Trust item | Add one per promise | One icon + heading + line of text |
Trust item settings
| Setting | Default | Options | What it does |
|---|---|---|---|
| Icon | Truck | Truck / Leaf / Shield / Heart / Paw / Refresh / Gift | The small picture next to the text |
| Heading | “Free shipping” | Text | The promise in two or three words |
| Text | “On orders over $49” | Text | The short detail line under the heading |
Images and content tips
Section titled “Images and content tips”- The icons come from the theme’s built-in set — you don’t upload images here.
- Keep headings to 2–3 words (“Free shipping”, “30-day returns”) and the text line under ~30 characters so the strip stays on one line on phones.
Good to know
Section titled “Good to know”- Write only promises your store keeps. If the bar says “Free shipping over $49”, set up the matching shipping rate in your Shopify admin — the bar is text, not a rule.
- On phones the items sit side by side in equal columns, so four short items fit better than two long ones.
- Dark background pairs well with the footer. Placing a Dark trust bar right above the footer makes the two blend into one block of color.
Example setups
Section titled “Example setups”Reassurance under the hero. Light background, Card layout, Tinted circle icons: “Free shipping / On orders over $49”, “30-day returns / No questions asked”, “Secure checkout / Shopify-protected payments”.
Pre-footer strip. Dark background, Inline row, Plain icons, three items — a quiet final reassurance before the footer.
Common questions
Section titled “Common questions”The bar says free shipping but checkout still charges shipping. The bar only shows text. Set up free shipping rates in your Shopify admin (Settings → Shipping and delivery) so the store matches the promise.
My second item wraps onto two lines. Shorten the Heading or Text — on phones each item gets a narrow column, and long text wraps.
Can I use my own icon image? Not in this section. Pick the closest icon from the built-in set, or use a Multicolumn section if you need custom images.