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Category chips

Category chips is a compact row of pill-shaped shortcuts — icon plus name — leading to your collections.

Use it right under the hero as a quick “where to?” — it takes one line and moves shoppers to a shelf fast. It can build itself from your store’s collections, or you place chips by hand.

  1. In Shopify admin, go to Online Store → Themes and click Edit theme. (Older admin versions label this button Customize.)
  2. Open the template where you want the section.
  3. Click Add section and choose Category chips.
  4. Either let it auto-build from your collections, or add Category chip blocks by hand.
  5. Save.

There is no layout setting — the choice is automatic or hand-placed:

  • With no chips added, Auto-build from store collections shows your store’s real collections (up to the number you set). Collections that have an image use it as the chip’s icon.
  • Once you add Category chip blocks, your hand-placed chips take over and the automatic list steps aside.

Two more switches: horizontal scrolling on phones, and the “View all” link.

  1. Add the section — it auto-builds from your collections immediately.
  2. For a curated row, add Category chip blocks: pick a Collection and an Icon per chip.
  3. Turn on Horizontal scrolling on mobile if you have many chips.
  4. Save.
SettingDefaultOptionsWhat it does
Heading“Shop by category”TextSection title; leave empty for no title
Auto-build from store collectionsOnOn / OffShows your store’s collections automatically — only when no chips are added. Collections with an image use it as the chip icon
Number of collections (auto mode)62–8, step 1How many collections the automatic row shows
Horizontal scrolling on mobileOffOn / OffBelow 750 px: one swipeable row. Off wraps the chips onto multiple rows
Show “View all” linkOnOn / OffLink to your catalog after the chips
BlockLimitWhat it adds
Category chipAdd one per collectionOne pill shortcut

Category chip settings

SettingDefaultOptionsWhat it does
IconPawDog / Cat / Bird / Fish / Paw / Heart / Gift / BoneThe chip’s little picture
LabelEmptyTextThe chip’s name. Defaults to the picked collection’s title when empty
CollectionEmptyCollection pickerWhere the chip leads
HighlightOffOn / OffMarks the chip with the theme’s accent color
  • Auto mode borrows collection images as icons — give your collections square cover photos (around 400×400 px) for crisp chips.
  • Chip labels are plain text — keep them to one word or two.
  • Mark one chip with Highlight to point at your current campaign.
  • Hand-placed chips win. As soon as one Category chip block exists, the automatic collection list is replaced — remove all blocks to go back to auto.
  • Chips are links, not product rows — they lead to collection pages.
  • On phones the default is a wrapped grid of pills; switch on horizontal scrolling for a single swipeable line.

Auto row. No blocks, auto-build on, 6 collections, “View all” on — zero-maintenance category row.

Campaign chips. Three hand-placed chips: “Toys”, “Treats”, “Sale” (highlighted), horizontal scrolling on for phones.

My hand-picked chips don’t show the automatic collections anymore. That’s how it works — blocks replace the auto list. Delete the blocks to return to automatic.

A chip shows a generic icon instead of the collection photo. Only auto mode uses collection images as icons; hand-placed chips use the chosen icon. Pick Collection cover isn’t available here — the built-in icons are the options.

The row wraps onto two lines on my phone. Turn on Horizontal scrolling on mobile for one swipeable row, or accept the wrap — both are fine.